ABB - Unstoppable


ABB recently launched a new film series – Unstoppable - to underline the lives of women in industry and advocate for diversity.

Highlighting the inspiring stories of three women who have broken down barriers and made significant contributions to their respective industries, the series profiles three remarkable female leaders in the mining, pulp and paper, and metals industries.

Through the series, ABB aims to raise awareness of the importance of diversity and inclusion; and encourage more women to pursue careers in STEM fields.

By shining a spotlight on strong female role models in industries where the greatest disparities exist, ABB aims to influence others to come forward and play a part in Unstoppable. The directors of the series hope to make a positive difference and bridge known gender gaps. According to the World Economic Forum, women make up only 22 percent of the global mining and metals workforce, underscoring the urgency to foster diversity and inclusion in this and many other traditionally male-dominated sectors.

"We're not doing well enough to ensure diversity in our industries and know there are many dynamic career paths open to women," said Joanne Woo, Global Head of Communications, Process Industries, ABB. "This is why we're proud to launch the Unstoppable film series, which showcases the incredible achievements of women in industry."

For more information: https://campaign.abb.com/unstoppable.


Categories: Electric - Motors 


2023-04-18 | ABB | Switzerland | Views 736

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